Allied | Harbor Point
June 2024
> Branding > Signage > Art Direction
> Social Media
Allied | Harbor Point is a new luxury apartment building located in Harbor Point, Baltimore.
Standing out was the main goal for this brand. The building features tons of local art and pops of color throughout the interiors and furniture. Value was placed on creativity, expression, and innovation throughout the brand development. A flexible, colorful, and playful style was the best wasy to reflect the core values of the project.
Signage
Social Media
Story templates are designed with the Allied pattern (green) and a cropped ‘A’ logo (yellow) to create simple Instragram story backgrounds to showcase content.Brand Guidelines
Select pages included
Printed Materials
Eblast
Photography
